RECENT PROJECTS
MY WORK
As a skilled UX Designer and proficient UI Designer, I bring together creativity, strategy, and user-centric principles to craft digital experiences that leave a lasting impression.

Company: RV Digital
A Seamless Omnichannel Experience
The problem
RV Digital often struggles with disjointed user experiences, slow processes, and an inability to adapt quickly to customer needs.
The result
Our project revolutionized financial services by creating a cohesive omnichannel experience through meticulous planning, collaboration, and innovative design.
The product
An omnichannel financial service with an App, partners portal, smartPOS, and API Hub, all sharing a consistent design.

Company: Havaianas
AI Revolutionizes Customer Connections
The problem
Havaianas encountered difficulties integrating their sales channels, resulting in inventory inaccuracies, duplicate orders, delayed updates, and unhappy customers.
The result
We successfully transformed conversations into conversions, enhancing consumer convenience and simplicity through the implementation of the bot and refining the omnichannel experience.
The product
An AI-powered bot to enhance customer interactions and improve user experience across sales channels.

Company: Laço
A Journey of Empathy and Innovation
The problem
Laço aimed to bridge gaps, fostering community and addressing urban challenges in Brazil.
The result
Laço's research and ideation yielded a solution that fosters connections, promotes urban services association, and cultivates citizenship.
The product
Laço uses gamified experiences to improve interactions, addressing city issues and fostering a sense of belonging.

Company: Claro, Tim and Oi
Delivering Seamless Telecommunication Services
The problem
Brazil's telecom sector struggled with fragmented experiences, inconsistent platforms, and user navigation issues.
The result
Our project's meticulous planning, collaboration, and innovative design resulted in a revolutionary omnichannel financial services experience.
The product
Our goal: A seamless telecom service with a responsive site and integrated chatbot, offering voice calls, messaging, video calls, and data plans for diverse users in Brazil.
EXPERIENCE
INDUSTRY KNWOLEGDE
Throughout my 8 years of professional experience, I have successfully navigated through every facet of the UX/UI process. My expertise extends across the entire spectrum, encompassing user research, ideation, prototyping, and usability testing, all aligned with the principles of the double diamond methodology. I am adept at guiding projects through the intricate stages of design thinking, ensuring a holistic and user-centered approach from concept to implementation.
UX DESIGN
Discover, Define, Develop, Deliver.

Ui DESIGN
Principals, Voice tone, Writing, Design System

sTRATEGY
Metrics, Gamification, IOT, Management